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Rue21 is a clothing retailer offering casual apparel, shoes, fragrances, and accessories for men and women. Founded in 1976, the brand targets those who want to feel youthful, with its name inspired by the French word for "street" and the number 21. Rue21's style is trendy and youthful, aiming to provide accessible, fun fashion. Their clothing lines include Rue21 etc, Carbo, Tarea, and RueKicks, all designed to fit their target demographic's casual and confident style. The company focuses on making fashion approachable and enjoyable for everyone.